Like many lawyers, you and your law firm have worked hard to build a great reputation. Yet in today’s world, information travels farther and faster than ever before, causing many to be concerned about the rising risk of reputational damage. Moreover, when it comes to unexpected publicity or press inquiries, lawyers and law firms are often unsure how best to respond —
Imagine you have just discovered that a former client with past-due legal fees has posted an inaccurate and negative review of your firm on a popular social media site. They tagged your business page in the post and people are commenting and sharing the post. What should you do?
Many people’s first instinct is to act to defend themselves from these online mischaracterizations.